Marketing tools are aplenty, and there are multiple solutions for each marketing activity. This goes to show the importance of marketing. An entire industry is built around tools to help you get the job done.
One must-have is Google Analytics to check on the performance of your website. It is free, it is complicated, but it is powerful, and did we mention free?
Outside of that, Canva is a great tool for designing social media content, flyers, and just about anything you need for digital or print marketing purposes.
Then there is email, which can often come right from your PiMs software, or you can get a little fancy and use a service such as MailChimp to quickly design beautiful, branded email blasts to keep your customers in the know.
If you have a question, ask because there are far too many tools out there and they each have their own strengths and weaknesses. Lucky for you, our team of marketing experts has experience with just about anything you will come across.
